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Investment Advisory Services

An Investment Approach Honed Over Seven Generations

Through bull markets, bear markets, and everything in between, Pitcairn has helped wealthy families invest with perspective, discipline, and care. Over more than a century, we have learned that strong portfolios matter. So do family dynamics, shared purpose, and the ability to make sound decisions over time.

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More Than an Investment Firm

At Pitcairn, investment management is part of something larger. It is one way we help families move forward with greater clarity, confidence, and continuity. Privately owned and free of outside obligations, we work with the understanding that wealth lives inside a family system. Goals change. Relationships matter. Decisions made today can shape opportunities for decades. Our role is to bring disciplined investment guidance into that broader context, so portfolios are aligned not only with market realities but with the family’s long-term vision.

Our independent investment advisory services are built for more than performance alone. We help families grow and protect wealth in ways that support the people behind it, generation after generation.

Who We Serve

We serve one kind of client: families like yours. Our experience working with multigenerational families has shown us that while no two families are alike, many face similar opportunities, responsibilities, and questions. Pitcairn’s investment advisory services are designed for families seeking objective advice and an investment approach connected to their broader vision for wealth across generations.

Multigenerational Families

Pitcairn helps families align investment strategy with long-term family wealth planning, so portfolios can support not only financial goals but the people, values, and opportunities they are meant to sustain.

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Business Owners & Entrepreneurs

A business sale or other liquidity event changes both a balance sheet and a family’s daily life. We help families move through these inflection points with clarity, building investment strategies that protect flexibility today while supporting confidence for what comes next.

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Single-Family Offices

Our shared single-family office model offers objective investment guidance, experienced specialists, and the perspective that comes from serving families with sophisticated needs over many generations.

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Individuals and Families in Transition Periods

Whether you are stepping into new financial responsibility, navigating a major transition, or shaping what your wealth will mean for the next generation, Pitcairn brings order, perspective, and a steady partnership to every decision.

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Custom Investment Solutions Guided by Objective Analysis

We build investment portfolios specific to our clients' unique needs and objectives. We do not recommend proprietary financial products nor accept commissions, attempting to align our interests with those of our client families.

Our Investment Principles
Our Open-Architecture Platform
Our Engagement Model

"Pitcairn's open architecture platform strives to achieve our clients' goals by using both active and passive managers that optimize long-term portfolio performance. We strive to combine passive/index exposures with active exposures in the most effective, tax-efficient manner."

Nathan Sonnenberg, CFA, CAIA, Chief Investment Officer

Why Families Choose Pitcairn

Pitcairn’s investment discipline began with a single family’s outcome. After building and transitioning their own enterprise, PPG Industries, the Pitcairn family founded a family office in 1923 to invest, protect, and steward that wealth across generations. The habits formed in that work, including patience, diversification, tax awareness, and a refusal to chase fashion, still define how we invest today.

As a Shared Single-Family Office®, Pitcairn is privately held and independent. We answer to the families we serve rather than to shareholders, product lines, or sales targets. That structure is not a slogan. It is the reason we can build every portfolio around a family’s actual needs.

Common Questions about Pitcairn's Investment Advisory Services

Does Pitcairn sell its own investment products or earn commissions?

No. Pitcairn does not recommend proprietary financial products and does not accept commissions. We are compensated by the families we serve, which aligns our interests with theirs. Recommendations are driven by a family's goals and circumstances rather than by product economics.

What is open-architecture investing?

Open-architecture investing means an advisor selects investments and managers from across the marketplace rather than from an in-house product shelf. This approach allows portfolios to be built from what we believe are the most suitable options for each family, spanning active and passive strategies and public and private markets. Pitcairn has operated an open-architecture platform as an independent, privately held firm.

What is a tax overlay, and why does it matter for wealthy families?

A tax overlay is a portfolio management process that monitors and manages the tax consequences of investment activity on an ongoing basis, rather than only at year end. Because taxes compound as a drag on returns over time, daily attention to gains, losses, and asset location can meaningfully affect what a family keeps. Pitcairn applies a proprietary tax overlay across client portfolios and coordinates with each family's tax advisors.

How do ultra-high-net-worth families invest in private markets?

Ultra-high-net-worth families typically access private markets through private equity funds, private credit strategies, co-investments, and real assets such as real estate and infrastructure. These investments can offer diversification and return potential that differ from public markets, but they involve varying degrees of risk, longer holding periods, and limited liquidity. Careful manager selection and due diligence matter, and allocations should reflect a family's liquidity needs and time horizon.

How is investing through a Shared Single-Family Office different from working with a typical advisor?

A Shared Single-Family Office integrates investment management with estate planning coordination, tax awareness, and family education inside one relationship, rather than treating the portfolio as a standalone product. Investment decisions are made in the context of a family's full picture, including trusts, entities, philanthropic goals, and the needs of multiple generations. At Pitcairn, clients also work directly with the investment decision-makers rather than through intermediaries.

How does Pitcairn approach risk?

We approach risk through diversification, valuation awareness, liquidity planning, and alignment with each family's actual capacity and tolerance for loss. No investment strategy can eliminate risk or guarantee results. Our aim is to take risks that are understood, intended, and connected to a family's goals, and to avoid the ones that are not.

Let's Start the Conversation

Every family’s financial picture is different. Pitcairn’s investment team works directly with you to design a portfolio built around your goals, values, and long-term vision, with no commissions, no proprietary products, and no intermediaries in the way. If you would like to discuss how our approach might fit your family’s circumstances, we welcome the conversation.

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